NEW BALANCE
New Balance joined forces with Women’s Health to celebrate the Fresh Foam X release for International Women’s Day.
‘We Got Now’
As part of New Balance’s wider ‘We Got Now’ campaign we championed young and rising female athletes across both Women’s Health and New Balance’s social platforms, catapulting their profiles. It was essential to blend both brand styles in a way that preserved the authenticity of both to engage both audiences.
SOCIAL POST
SOCIAL POST
My role
Animator, Art Director